Outranking the Giants — SEO Sprint for a B2B Company
We partnered with GeoChem Arabia to build their search presence from the ground up and position them as the top result in Saudi Arabia's Testing, Inspection and Certification market, above globally recognized competitors.
2025-2026
+529%
Ranking keywords
+117%
Domain Authority
Overview
GeoChem Arabia had a strong reputation in Saudi Arabia's industrial testing and certification sector. Online, they were nowhere. Searches for the services they specialized in surfaced global players like SGS and Bureau Veritas. GeoChem didn't appear.
They needed a search presence that could compete. In six months, we built one.
Our Process
1. Technical Foundation Before anything else, we rebuilt the site's technical SEO from scratch. Meta structures, header hierarchy, image optimization, internal linking, and page speed were all addressed in the first month. The site performance score went from 57 to 92.
2. Targeted Landing Pages We built dedicated pages for each service GeoChem needed to rank for. Environmental Lab Services, Chemical Testing, NDT, Oil Testing, Petroleum Inspection, and Prover Calibration each got a focused page built around the keywords that drive business in their category.
3. Authority Building Every month we acquired high-quality backlinks from relevant, authoritative domains. Over six months we built over 1,200 backlinks and grew the referring domain count to 74, taking Domain Authority from 6 to 13.
4. Content Depth SEO-optimized blog content was added consistently to build topical authority and support long-tail rankings over time.
5. AI Search Readiness We optimized for Google AI Overviews alongside traditional search from day one, securing citations across multiple core service queries.
The Result
Number one ranking on Google for Environmental Lab Services, above SGS
Number one rankings across multiple commercial keywords including TIC Services and Prover Calibration in Saudi Arabia
Featured in Google AI Overviews across core service queries
Domain Authority grew from 6 to 13
Ranking keywords grew from 7 to 44
1,200+ quality backlinks acquired
25.6K impressions and 815 organic clicks over the engagement
3.2% average CTR
